PRESS FOR IMMEDIATE RELEASE--Louie Pateropoulos, co-owner of contractorskit.com, has been on all sides of the roofing business. He began as a roofer himself with his brother’s roofing company before “retiring his hammer” and honing in on the marketing of roofing companies.

Louie pioneered a successful lawn sign campaign that quickly raked in 100 leads per week and caught the attention of other local businesses. Pateropoulos’ efforts enabled his brother’s roofing company to become one of the most successful in Toronto. Since then, Pateropoulos has lectured at Certified Contractors Network (CCN) conferences across the U.S. on best branding, lead generation, and post-job practices.

Roofing Materials Manufacturer - VP of Marketing has said, “Out of all the job site signs out there, his are the best. Bigger than usual, better metal stands, and non-see-through plastic.” Pateropoulos’ signs are even available in biodegradable plastic, a first of its kind.

After decades of successfully marketing Canadian roofing companies, plus countless other trades, Pateropoulos says he’s eager to export this knowledge to the U.S.

Pateropoulos, together with his co-owner Rob Ragusa, CEO Charlene Pateropoulos, and their staff of 25, takes a comprehensive approach to marketing. “We know all the angles of roofing marketing, inside and out,” Pateropoulos says.

They are specialized in search-engine optimization (SEO), Google Ads (and in fact, the staff member in charge of them used to work at Google), dynamic websites, and other digital marketing essentials. They also know how to optimize non-digital marketing assets. Recently, they completed a postcard campaign that brought in $80,000 worth of revenue. They optimize the power of lawn signs and after-job gifts to keep your business lingering in customers’ homes.

“If you’re a roofer we can definitely help brand you, market you, and get you leads,” says Pateropoulos. “We are launching two new digital marketing products in 2025 that no one else has: animated websites with sounds, lightning, and rain hitting the amazing roof you built. Your website will really stick out above the others. The second service is phrase exclusivity, like ‘roofing and [your city]’, on Google, Bing, and YouTube. We’ll show you the results before you pay the monthly fee and after a one-time exclusivity fee.”

To benefit from Contractor Kit’s combined 150 years of tradesmen marketing experience, you can purchase a la carte services or the whole package. For example, try out the lawn signs or after-job gifts first. Or dive right into launching a more dynamic website, robust Google Ads, and a lead-generating SEO plan.

“If you’re ready to dominate the search engines and aggressively promote your business,” Pateropoulos says, contractorskit.com provides guaranteed help in doing just that.

Competitors might offer basic SEO and cookie-cutter websites, but that isn’t what gets contractors leads. “We’re not that,” says Pateropoulos. “This program is more than that: a real website, real SEO, and high-quality Google Ads. Contractor’s Kit includes a unique process that helps commercial and residential contractors showcase their website above the competition.​”

You can contact contractorskit.com at toll-free number 1-866-529-6237 or reach out via their website. Between their staff of 25 and two locations, you can be sure that you’ll feel supported every step of the way. If you’re tired of a one-man marketing team or don’t even know where to begin when it comes to leveling-up your outreach, contractorskit.com is your one-stop-shop.

“The Contractor’s Kit amalgamates the successful marketing actions we’ve spent most of our lives developing,” Pateropoulos says. You won’t need to call anyone else.

 

www.ditcanada.com 

 

 
 
SASKATCHEWAN, CA--Moose Jaw Truck Shop strives for customers to experience a "win" when they walk through the shop's doors. Business owner Justin Pryor and his team of state-of-the-art mechanics accomplish this by implementing a "triple-win system" that streamlines communication between mechanics, technicians, and customers.
 
Moose Jaw Truck Shop provides community-focused automotive care in Saskatchewan, CA.
 
Much like trucks, many moving parts are involved in a successful transaction, leaving space for miscommunication. The triple-win-system clears the path for successful communication.
 
"It's an easy way to communicate and have everybody involved come together quicker," Pryor explained in a recent interview with NYnewsyork.com reporters.
 
Moose Jaw Truck Shop opened in 2008 with Pryor at the helm. The family business expanded in 2016, and Pryor introduced the triple-win system in 2014.
 
The triple-win system ensures that employees know what's going on and when. It allows technicians to schedule repairs quickly and efficiently, and it has also helped staff members improve their customer relations.
 
 "If we're all in the middle of a complex job, everyone understands the scenario instead of explaining the triple-win system. We now have the short-term slang. [We ask] 'is it a triple-win?" Pryor said.
 
The triple-win system helps the customer clarify their needs: Do they have a tight turnaround time? Are they trying to save money? The triple-win system presents three distinct approaches to the customer that will guide the transaction toward success.
 
Throughout the process, customers are sent updates via text or email.
 
Pryor likes to picture the triple-win system as a relay race; everyone has a specific part to play, an area of expertise that helps the customer cross the finish line in a satisfied and timely manner. "Everyone has their own agenda. The technician wants to fix whatever he was working on the day before, but that's not usually the case for the service advisor. It makes sure we're all chasing the same goals," Pryor said.
 
Timelines can be a stressful for both technicians and customers. The triple-win system helps quicken the turnaround time for complex jobs. Without the triple-win system in place, Pryor noticed a three-day lag. The team works on "time, not money."
 
Pryor prides himself on providing exceptional customer service by curating a welcoming atmosphere throughout the shop. He's currently working on a series of video tours for new customers.
 
 
"A lot of our potential customers will drive by the shop, and it looks like an industrial shop," Pryor noted. He hopes that the video tours will help new customers acclimate to the environment.
 
Pryor is deeply involved in every aspect of the customer experience at Moose Jaw Truck Shop. His focus on community-centric care has allowed the shop to thrive while continuing to provide a wonderful experience for customers, technicians, and employees—or, as Pryor would call it, "a triple-win."
 
 
 
  
 
 

Mike DeSimone Makes Waves in Swimming and Beyond! 

SALISBURY, MD--Mike DeSimone grew up in a family of athletes and swimmers. Now, the University of Salisbury,

Maryland Sophomore (class of ‘26) is forging his own path as a collegiate-level athlete.

Mike sat down for an exclusive interview with NJnewjersey.com & NYnewsyork.com which is Powered by Yellow Pages Online to discuss the transition from high school to college sports, his lifeguarding career, and his rigorous training schedule.

Mike is a sprinter. He specializes in 50-freestyle, 100-freestyle, and 100 backstrokes. He also participates in all of the relays. He also swims in specialized conferences, like the NJAC conference, alongside thirteen other schools.

While swimming may seem like a solitary sport, Mike was quick to point out that teamwork is essential for a successful swim team. “I would consider it two teams, one family. It’s a co-ed sport; there’s a girl's team and a guy’s team, and then everyone comes together. It’s also an individual sport like track or golf. It depends on how you perform. But at the same time, it is a team sport. How you perform depends on the team’s score as a whole. It’s individual, but it’s also team-oriented,” Mike explained.

“You have to have a good connection with teammates, especially on relays,” he added. He also emphasized the importance of trusting one's teammates when final times are calculated down to the millisecond.

“You have to rely on your teammate to do their best. You could get a personal best for a relay split, but your teammate could add three seconds onto their time, and you could lose the relay,” Mike said.

The University of Salisbury is a Division 3 athletic school, which enables DeSimone to find a balance between his class schedule and swimming. “When I was getting looked at by Division One and a couple of Division Two schools, I definitely gravitated toward Division Three because it’s a nicer balance between school and athletics.”

Making the leap from high school to college-level athletics also proved to be a big adjustment. “My high school team wasn’t very serious about swimming. A lot of our funding for our school went to basketball and football. We never got the attention we wanted. A lot of people did swimming as an extra winter sport,” Mike recalled.

Mike attended Cranford High School in Cranford, NJ. He played tennis and ran track before switching his focus to swimming. He was the swim team captain during his Senior year.

“Coming into college was a lot different because those were the people who did take it seriously before. Everyone was really into it and intense with their training. It was a very big adjustment coming from high school to college. These are the people that made it,” Mike added.

An estimated one in every thirteen high school athletes continues to play sports in college.

The training schedule at Salisbury is rigorous and demanding. DeSimone trains six days a week. The swim team’s winter break is cut short by two to three weeks so they can train. “That consists [of] about two practices per day, six days a week. There are also a lot of lifts during the offseason. I lift about six times a week.”

Mike also lifeguards during the offseason. He’s been lifeguarding in Belmar, NJ, for almost four years and will take over as a senior lifeguard this upcoming summer.

While keeping up with practice and class still proved to be difficult, Mike, who majors in business management, is figuring out how to make it work. “After your first semester of being a student-athlete, you get a feel for it, and it kind of just comes naturally. You figure things out as you go.”

Though swimming is a time-consuming sport, Mike treasures the relationships he has built with his teammates inside and outside of the pool. “You grow together as a class and a team. You’re hanging out six hours a day. You’re with them all the time. The team and the community, that’s probably my favorite part.”

 See picture below of Mike using the "NO NICK"

CLICK ON THE LINK TO PURCHASE THE "NO NICK" www.nonickproducts.ca 

              

This sponsored press story goes to support student athlete Mike DeSimone

 


 
PRESS FOR IMMEDIATE RELEASE...
 
Saskatchewan, CA--Justin Pryor is well-known as the owner of Moose Jaw Truck Shop, but Pryor also has an inventive streak. Coming from a long line of builders and inventors, Pryor invented a revolutionary shaving tool called the NO NICK, which seeks to provide users with a smooth shave without using a soggy shaving brush.
 
“My grandpa and my dad were always building things to make life easier,” Pryor recalled.
 
Like many inventors, Pryor came up with the idea for the NO NICK out of necessity. “That’s how I usually invent or think of anything, solving a problem in front of me. It just happened to be in the shaving industry,” Pryor explained.
 
Justin was looking for a solution for razor burns and clearing up some storage space in his shaving bag.
 
 
"When I was young I inherently always just worked with my hands or worked in the shop” Pryor recalled. Pryor mentions he learned to shave by watching TV, mistakenly using a MASH skit, wherein the characters prank another by telling him to shave with cold water, as a shaving tutorial.
 
“I was young, and the only thing I knew about shaving was that you had to use cold water. Later in life, I always had major razor burn. I’d use a shaving brush, and it always smelled like bacteria. It made my razor burn worse. So, I attributed the fact that the stinky brush was making my razor burn worse.”
 
While Pryor eventually realized that he needed to use hot water to shave, he still disliked using a shaving brush. So, he invented the NO NICK, a silicone shaving cream applicator that allows for a smooth shave and seamless clean-up. The No Nick’s ergonomic design is made to fit comfortably in the hand, and Pryor worked hard to ensure an ergonomic grip.
 
While developing the prototype, Pryor tested six to eight different kinds of designs. He eventually settled on a combination of comfort, flexible and durable. Pryor spent countless hours perfecting the durability of the NO NICK, eventually applying shaving cream to balloons to ensure that the NO NICK could handle the curvature of a face.
 
With subscription-based shave clubs on the rise, Pryor hopes to add the No Nick to the burgeoning lineup of men's grooming tools. He also hopes to stock the NO NICK in barbershop chains.
 
The NO NICK also makes an excellent gift for dads or anyone else who is hard to shop for but values practicality.
 
But the NO NICK isn’t just for men—customers of any age or gender may find many uses for it. It works as an excellent sunscreen applicator for kids.
 
Justin has already manufactured thousands of the NO NICKS
 
 
One of the most unique features of the NO NICK is its sensory-friendly application. The No Nick prevents shaving cream from getting all over someone’s hands, and the same could be said for a mess-free sunscreen or makeup application. This also makes the tool cost-effective, saving customers money and trips to the store to buy more shaving cream or sunscreen.
 
“When you put shaving cream on with your hands, I’ve found you can’t even see the grain of your hair. You get razor burn because you’re going in the wrong direction. The NO NICK puts it on super even, and you can still see the grain of your hair,” Pryor added.
 
Pryor’s wife also discovered an additional use for the No Nick. She uses it to apply makeup as an alternative to a beauty blender. Beauty blenders can often become dirty quickly and are hard to clean. The NO NICK is easy to clean. All you have to do is rinse it under warm or cold water, and the product will rinse itself clean. It dries within seconds.
 
The NO NICK is also portable. The small size makes it easy to store and ideal for travel, unlike a bulky shaving brush. The NO NICK fits easily into travel toiletry bags.
 
Eventually, Pryor hopes to have specific models for each unique application But for now, you can buy the NO NICK at www.nonickproducts.ca NO NICK is currently retailing for fifteen dollars a unit plus shipping and handling. 
 
 
 
 
 
 Press Article Written
by
Rosie the Writer
Reporter for NY NEWSYORK 
 
Reported Story
by
Reporter David Brown